Social Media Officer at Soteria Eye Clinic | Nigeria
Company/Recruiter: Soteria Eye Clinic
✦ AI Summary
Soteria Eye Clinic Limited is seeking a dynamic and creative Social Media Officer to join our team in Nigeria.
Job Overview
The Social Media Officer will be responsible for developing, implementing, and managing comprehensive social media strategies across all platforms. This role combines creative content creation with strategic community management to enhance Soteria Eye Clinic's online visibility and patient engagement.
Key Responsibilities
- Create, curate, and publish engaging content across Facebook, Instagram, Twitter, TikTok, and other relevant platforms
- Develop and execute social media marketing campaigns aligned with clinic objectives
- Monitor social media channels and respond promptly to patient inquiries and comments
- Analyze social media performance metrics and generate regular reports with actionable insights
- Collaborate with clinical staff to create educational health content about eye care
- Manage social media advertising budgets and optimize campaigns for maximum ROI
- Stay updated on social media trends and platform algorithm changes
- Build and nurture online communities around our brand
Requirements
- Bachelor's degree in Marketing, Communications, or related field
- Minimum 2 years of proven social media management experience
- Proficiency with social media management tools and analytics platforms
- Excellent written and verbal communication skills
- Strong graphic design or video editing capabilities (or willingness to learn)
- Knowledge of healthcare/medical industry social media best practices
- Creative thinking with ability to develop original content ideas
- Strong organizational and time management skills
What We Offer
- Competitive remuneration package
- Professional development and training opportunities
- Collaborative work environment within a mission-driven organization
- Health insurance benefits
- Exposure to the growing healthcare technology sector
- Opportunity to make a meaningful impact on public health awareness