Promo Features Marketing & Commercialisation Lead at Playson | Italy (Remote)
Company/Recruiter: Playson
Published on: 11:01 AM | Sep 6, 2026
✦ AI Summary
Playson is seeking a talented Promo Features Marketing & Commercialisation Lead to drive the success of our innovative promotional tools in the iGaming sector.
Playson is seeking a talented Promo Features Marketing & Commercialisation Lead to drive the success of our innovative promotional tools in the iGaming sector. This role offers an exciting opportunity to shape player engagement strategies and maximize operator value across our suite of industry-leading products.
Job Overview
As Promo Features Marketing & Commercialisation Lead, you will oversee the marketing strategy and commercial development of Playson's premium promotional features including Power Blasts, Flexible Free Spins, Grand Race, Turbo Races, and the Power Chance Jackpot Family. You will work with cross-functional teams to position these products effectively in the market and drive adoption among operators worldwide.
Key Responsibilities
- Develop and execute comprehensive marketing strategies for promotional product features
- Collaborate with product, sales, and commercial teams to optimize feature positioning and value proposition
- Create compelling marketing materials and case studies demonstrating product impact on player engagement
- Analyze market trends and competitor offerings to identify commercialization opportunities
- Monitor performance metrics and adjust strategies based on campaign results and operator feedback
- Support sales efforts with product training and promotional collateral
Requirements
- Proven experience in gaming, iGaming, or SaaS marketing and commercialisation
- Strong analytical and strategic thinking capabilities
- Excellent communication and cross-team collaboration skills
- Understanding of player engagement mechanics and operator needs
What We Offer
- Remote working flexibility
- Competitive benefits package
- Professional development opportunities
- Dynamic, innovative work environment