Lifecycle Marketing Operations Manager | United States (Remote)
Published on: 5:02 PM | Sep 6, 2026
✦ AI Summary
Flex is building the AI-native private bank for business owners. We're re-architecting the entire financial system for entrepreneurs—from the first dollar a business earns to how that value compounds, moves, and grows.
Flex is building the AI-native private bank for business owners. We're re-architecting the entire financial system for entrepreneurs—from the first dollar a business earns to how that value compounds, moves, and grows. As Lifecycle Marketing Operations Manager, you'll play a critical role in scaling our marketing operations while driving customer engagement across the entire user lifecycle. This is an opportunity to shape how we communicate with and support our growing community of business owners.
Job Overview
We're seeking a Lifecycle Marketing Operations Manager to own the strategy, execution, and optimization of our marketing operations infrastructure. You'll bridge marketing strategy with operational excellence, ensuring seamless campaign delivery, customer data management, and performance analytics. This role requires a strategic mindset combined with hands-on execution capabilities to drive both efficiency and revenue impact.
Key Responsibilities
- Design and implement lifecycle marketing strategies that nurture customers from onboarding through expansion and retention
- Oversee marketing technology stack, integrations, and automation workflows
- Build and maintain customer segmentation models and data pipelines for targeted campaigns
- Develop performance dashboards and reporting frameworks to track key lifecycle metrics
- Collaborate with product, sales, and customer success teams to align marketing operations with business objectives
- Optimize campaign workflows, reduce time-to-launch, and improve operational efficiency
- Manage marketing operations budget and resource allocation
Requirements
- 5+ years of marketing operations, marketing technology, or lifecycle marketing experience
- Demonstrated proficiency with marketing automation platforms and CRM systems
- Strong analytical skills with experience building dashboards and interpreting data
- Experience designing customer lifecycle frameworks and retention strategies
- Excellent project management and cross-functional collaboration abilities
- Proficiency in SQL, Python, or similar tools is a plus
What We Offer
- Competitive compensation and equity package
- Opportunity to work with cutting-edge fintech technology
- Collaborative culture with a mission-driven team
- Professional development and growth opportunities
- Flexible work arrangements