Customer & Field Marketing Manager – US Remote at PerfectServe | Remote
Company/Recruiter: PerfectServe
✦ AI Summary
PerfectServe is a recognized leader in the health IT sector, dedicated to revolutionizing clinical communication and physician scheduling.
Job Overview
The Customer & Field Marketing Manager will be instrumental in developing and executing strategic marketing initiatives to drive customer engagement, advocacy, and market penetration across the United States. This role requires a blend of strategic thinking, hands-on execution, and strong collaboration skills to connect with our target audience and reinforce PerfectServe's position as a trusted partner in healthcare technology.Key Responsibilities
- Develop and implement integrated customer and field marketing strategies to support business objectives.
- Create compelling marketing collateral, campaigns, and programs that resonate with healthcare professionals.
- Manage and optimize customer marketing efforts, including advocacy programs, case studies, and testimonials.
- Coordinate field marketing activities, such as trade shows, webinars, and local events.
- Collaborate closely with sales, product, and customer success teams to ensure alignment and drive demand generation.
- Analyze marketing campaign performance and provide actionable insights for continuous improvement.
Requirements
- Bachelor's degree in Marketing, Communications, Business, or a related field.
- Proven experience in customer marketing and/or field marketing, preferably within the health IT or SaaS industry.
- Demonstrated ability to develop and execute successful marketing campaigns.
- Excellent written and verbal communication skills, with a talent for crafting persuasive messaging.
- Strong project management and organizational abilities.
- Proficiency in marketing automation and CRM tools is a plus.
What We Offer
- The opportunity to work remotely within the United States.
- A collaborative and supportive work environment.
- The chance to contribute to a growing and impactful company in the health IT space.
- Competitive benefits package.
- Professional development opportunities.