Field Sales Executive (B2B & B2C) – Beem Farm Foods

Beem Farm Foods is seeking a dynamic and results-driven Field Sales Executive to drive sales growth across both B2B and B2C channels in Lagos. As Nigeria’s trusted brand for premium, hygienic smoked proteins, we’re expanding our market presence and need a passionate sales professional to represent our NAFDAC-compliant products to retailers, distributors, and end consumers. This role offers an exciting opportunity to build relationships, exceed sales targets, and contribute to our mission of delivering convenient, healthy protein solutions to Nigerian families and businesses.

Job Overview

You will be responsible for promoting and selling Beem Farm Foods’ smoked protein products across assigned territories, managing both wholesale and retail channels. This is a field-based position requiring consistent market engagement, customer relationship management, and achievement of monthly and quarterly sales targets.

Key Responsibilities

• Identify and acquire new customers in retail outlets, restaurants, hotels, and households
• Build and maintain strong relationships with existing B2B and B2C clients
• Conduct product demonstrations and educate customers on product benefits and quality assurance
• Monitor market trends and competitor activities
• Prepare sales reports and provide feedback to management
• Ensure proper product handling and storage compliance at distribution points

Requirements

• Minimum 2 years of field sales experience in FMCG or food distribution
• Excellent communication and negotiation skills
• Strong organizational and time management abilities
• Valid driver’s license and reliable transportation
• Passion for premium food products and customer service
• Ability to work independently and meet sales targets consistently

What We Offer

• Competitive commission-based compensation structure
• Professional development opportunities
• Access to premium, high-quality products
• Supportive team environment in a growing company
• Flexible working arrangements in the field