Digital Marketer at Cycloscape Limited | Nigeria

Job Description

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Cycloscape Limited, a leading Nigerian solar energy company founded in 2021, is dedicated to revolutionizing home power with reliable and high-performance solar solutions. We are seeking a dynamic and results-oriented Digital Marketer to join our growing team and amplify our brand presence across Nigeria. This role is crucial in driving customer acquisition and engagement through innovative digital strategies, contributing directly to our mission of providing sustainable energy access.

Job Overview

The Digital Marketer will be responsible for developing and executing comprehensive digital marketing campaigns to increase brand awareness, generate leads, and drive sales for Cycloscape Limited’s solar energy solutions. This position requires a strategic thinker with a strong understanding of the Nigerian digital landscape and a passion for renewable energy.

Key Responsibilities

• Develop and implement integrated digital marketing strategies across various channels.
• Manage and optimize social media presence, content creation, and community engagement.
• Execute Search Engine Optimization (SEO) and Search Engine Marketing (SEM) initiatives.
• Create compelling email marketing campaigns to nurture leads and retain customers.
• Analyze campaign performance, track key metrics, and provide actionable insights.
• Collaborate with the sales and product teams to align marketing efforts with business objectives.
• Stay abreast of digital marketing trends and emerging technologies relevant to the Nigerian market.

Requirements

• Proven experience as a Digital Marketer or similar role.
• Demonstrated success in developing and executing digital marketing campaigns.
• Proficiency in SEO, SEM, social media marketing, and content marketing.
• Experience with marketing analytics tools (e.g., Google Analytics).
• Excellent written and verbal communication skills.
• Strong understanding of the Nigerian consumer and digital environment.
• Bachelor’s degree in Marketing, Communications, or a related field.

What We Offer

• Opportunity to be part of a pioneering company in the renewable energy sector.
• A dynamic and collaborative work environment.
• Potential for professional growth and development.
• The chance to make a significant impact on sustainable energy adoption in Nigeria.