Social Media Manager / Content Creator at Sylvastar Group | Nigeria
Company/Recruiter: Sylvastar Group
✦ AI Summary
Sylvastar Group, a dynamic and diversified Nigerian conglomerate headquartered in Abuja, is seeking a talented and creative Social Media Manager/Content Creator to join our team.
Job Overview
The Social Media Manager/Content Creator will be responsible for developing and executing comprehensive social media strategies that enhance brand awareness, drive engagement, and support Sylvastar Group’s business objectives. This role requires a blend of strategic thinking, creative content generation, and data-driven analysis to optimize our online presence.
Key Responsibilities
- Develop and implement engaging social media strategies aligned with Sylvastar Group's brand identity and marketing goals.
- Create high-quality, compelling, and on-brand content including graphics, videos, written posts, and stories for various social media platforms.
- Manage and maintain all Sylvastar Group social media accounts (e.g., Facebook, Instagram, Twitter, LinkedIn, YouTube).
- Monitor social media trends, competitor activities, and audience sentiment to identify opportunities for growth.
- Engage with followers, respond to comments and messages promptly and professionally.
- Analyze social media performance metrics and provide regular reports with actionable insights.
- Collaborate with internal teams to ensure consistent brand messaging across all touchpoints.
- Plan and execute social media advertising campaigns.
Requirements
- Proven experience as a Social Media Manager or similar role, with a strong portfolio of successful campaigns.
- Excellent content creation skills, including graphic design (e.g., Canva, Adobe Creative Suite) and video editing.
- In-depth knowledge of social media platforms, their respective algorithms, and best practices.
- Strong understanding of digital marketing principles and SEO.
- Excellent written and verbal communication skills in English.
- Ability to work independently and as part of a team, with strong organizational and project management skills.
- Experience with social media analytics tools.
- A degree in Marketing, Communications, Journalism, or a related field is preferred.
What We Offer
- Opportunity to shape the digital presence of a leading Nigerian conglomerate.
- A dynamic and collaborative work environment.
- Exposure to diverse business sectors within Sylvastar Group.
- Opportunities for professional development and growth.
- Competitive remuneration package.