Social Media Manager / Ads Strategist at Lance Trend | Nigeria
Company/Recruiter: Lance Trend
✦ AI Summary
Lance Trend Limited, a leading indigenous Nigerian ICT company specializing in a comprehensive range of IT gadgets, is seeking a dynamic and results-oriented Social Media Manager / Ads Strategist.
Job Overview
We are looking for an experienced Social Media Manager / Ads Strategist to develop and implement our social media and paid advertising strategies. The ideal candidate will be responsible for managing our social media channels, creating compelling content, and executing targeted ad campaigns to increase brand awareness, engagement, and drive sales for Lance Trend's IT gadgets.Key Responsibilities
- Develop and execute comprehensive social media strategies aligned with business objectives.
- Create, curate, and manage engaging content for all social media platforms (e.g., Facebook, Instagram, Twitter, LinkedIn, TikTok).
- Plan, implement, and optimize paid advertising campaigns across social media and search engines.
- Monitor social media trends, competitor activities, and audience insights to inform strategy.
- Analyze campaign performance, track key metrics, and provide regular reports with actionable recommendations.
- Manage social media community, respond to inquiries, and foster positive engagement.
- Collaborate with marketing and sales teams to ensure brand consistency and campaign alignment.
Requirements
- Proven experience as a Social Media Manager or Digital Advertising Specialist.
- Demonstrable experience in managing paid social media campaigns (e.g., Facebook Ads, Instagram Ads, Google Ads).
- Strong understanding of social media KPIs and analytics tools.
- Excellent written and verbal communication skills.
- Creative thinking and ability to generate innovative content ideas.
- Proficiency in graphic design tools and video editing software is a plus.
- Deep understanding of the Nigerian market and digital landscape.
What We Offer
- Opportunity to work with a reputable and growing Nigerian ICT company.
- A dynamic and collaborative work environment.
- Opportunities for professional development and skill enhancement.
- Chance to make a significant impact on brand growth and digital presence.
- Competitive remuneration and benefits package.