✦ AI Summary
Nivoda is revolutionizing the jewellery industry by creating a global marketplace that seamlessly connects retailers and suppliers.
Nivoda is revolutionizing the jewellery industry by creating a global marketplace that seamlessly connects retailers and suppliers. We leverage cutting-edge technology, data analytics, and automation to drive digital transformation within a historically underserved market. Our rapid growth, evidenced by over $300M in annual transactions and a clear path toward our billion-dollar vision, presents an exciting opportunity to shape the future of this $350B industry.
Job Overview
Nivoda is seeking a highly motivated and experienced Senior Product Marketing Manager to join our dynamic team. This remote role will be instrumental in developing and executing compelling product marketing strategies that drive adoption, understanding, and value for our innovative B2B marketplace. You will play a crucial part in communicating our product's unique selling propositions and market impact to a global audience.Key Responsibilities
- Develop and implement comprehensive product marketing plans aligned with Nivoda's business objectives.
- Craft clear and compelling messaging and positioning for our diamond, gemstone, and finished jewellery marketplace.
- Create impactful marketing collateral, including website content, sales enablement materials, and case studies.
- Conduct market research and competitive analysis to identify opportunities and inform product strategy.
- Collaborate closely with Product, Sales, and Marketing teams to ensure go-to-market success.
- Educate internal teams and external stakeholders on product features and benefits.
- Drive product adoption and engagement through targeted marketing campaigns.
Requirements
- Proven experience as a Product Marketing Manager, preferably in a B2B SaaS or marketplace environment.
- Strong understanding of go-to-market strategies and product lifecycle management.
- Excellent written and verbal communication skills with the ability to articulate complex ideas.
- Demonstrated ability to conduct market research and translate insights into actionable strategies.
- Experience with CRM and marketing automation tools is a plus.
- Bachelor's degree in Marketing, Business, or a related field.
What We Offer
- The opportunity to be part of a fast-growing, disruptive global company.
- A remote-first work environment with flexibility.
- A collaborative and innovative team culture.
- The chance to make a significant impact on a multi-billion dollar industry.
- Professional development and growth opportunities.