Growth Marketer – Organic Social at HerVest | Lagos, Nigeria
Company/Recruiter: HerVest
✦ AI Summary
HerVest is a pioneering social enterprise dedicated to fostering financial inclusion for women in Nigeria through a unique Gender Lens Investment (GLI) approach.
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MorrJobs editorial notes
Our reading of this this opportunity Growth Marketer – Organic Social opening: it is a responsibility-led role with a detailed skills profile role for candidates who can show evidence that matches the responsibilities and requirements published by HerVest. The notes below are MorrJobs guidance based on this listing, not claims made by the employer.
What to demonstrate
Connect your CV or portfolio to Proven experience as a Social Media Manager or similar role, with a strong portfolio of organic social media campaigns.; Excellent understanding of social media algorithms, best practices, and analytics tools.. Use one concrete example that shows you can Develop and execute a comprehensive organic social media strategy aligned with HerVest’s brand and growth objectives..
Before applying
Confirm that Nigeria, Lagos and the stated work arrangement suit you.
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Job Overview
The Growth Marketer – Organic Social will be instrumental in expanding HerVest's reach and engagement across social media platforms. This role requires a creative individual with a deep understanding of organic social media strategies, community building, and content creation to drive brand awareness, user acquisition, and foster a strong online community around HerVest's mission.Key Responsibilities
- Develop and execute a comprehensive organic social media strategy aligned with HerVest’s brand and growth objectives.
- Create compelling, shareable, and platform-optimized content (graphics, videos, copy) that resonates with our target audience.
- Manage and grow HerVest’s presence across key social media channels (e.g., Instagram, Facebook, Twitter, LinkedIn).
- Engage with our online community, respond to comments and messages, and foster meaningful interactions.
- Monitor social media trends, identify opportunities for engagement, and stay abreast of best practices.
- Analyze social media performance metrics, providing insights and recommendations for continuous improvement.
- Collaborate with the marketing team to ensure consistent brand messaging and campaign integration.
Requirements
- Proven experience as a Social Media Manager or similar role, with a strong portfolio of organic social media campaigns.
- Excellent understanding of social media algorithms, best practices, and analytics tools.
- Proficiency in content creation tools (e.g., Canva, Adobe Creative Suite) and video editing software.
- Exceptional written and verbal communication skills, with a talent for storytelling.
- Demonstrated ability to build and engage online communities.
- Passion for financial inclusion and women's empowerment is highly desirable.
- Bachelor’s degree in Marketing, Communications, or a related field, or equivalent practical experience.
What We Offer
- An opportunity to make a significant impact on women's financial empowerment in Nigeria.
- A collaborative and mission-driven work environment.
- Opportunities for professional development and growth.
- Competitive compensation package.