Content & Social Media Marketer at iLOTBET | Nigeria
Company/Recruiter: iLOTBET
✦ AI Summary
iLOTBET is Nigeria's rapidly expanding betting platform, boasting a significant online presence and a diverse product offering including sports, casino, virtuals, and lottery.
Job Overview
The Content & Social Media Marketer will be responsible for developing and executing compelling content strategies and social media campaigns to drive brand awareness, user acquisition, and customer loyalty. This role requires a blend of creative storytelling, strategic thinking, and a deep understanding of the Nigerian digital landscape.Key Responsibilities
- Develop engaging and relevant content for various platforms, including website, social media, and blog posts.
- Manage and grow iLOTBET's social media presence across platforms like Facebook, Instagram, Twitter, and others.
- Create and schedule social media posts, ensuring alignment with brand voice and marketing objectives.
- Monitor social media trends, competitor activities, and customer conversations to identify opportunities.
- Design and implement engaging social media campaigns and contests.
- Collaborate with the marketing team to ensure cohesive brand messaging.
- Track and report on social media performance metrics and content engagement.
Requirements
- Proven experience in content creation and social media marketing.
- Excellent written and verbal communication skills in English.
- Strong understanding of the Nigerian social media landscape and user behavior.
- Proficiency in using social media management tools.
- Creative mindset with an eye for detail and aesthetics.
- Ability to work independently and as part of a team.
What We Offer
- A dynamic and fast-paced working environment.
- Opportunities for professional growth and development.
- The chance to be part of a leading Nigerian betting platform.
- A collaborative and supportive team culture.