Social Content Creator at HeyGen

Job Description

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HeyGen is an AI-powered video platform redefining how creators and businesses communicate visually. As the company continues to grow, HeyGen is expanding its social presence and is looking for a Social Content Creator who knows how to capture attention, ride cultural moments, and create content people can’t scroll past.

This role is for specialists, not generalists—creators who deeply understand their platform, format, and audience.

Company: HeyGen
Location: Remote
Employment Type: Contract (Multi-month, with potential extension)
Industry: AI / Technology / Social Media

Role Overview

As a Social Content Creator at HeyGen, you’ll bring the brand to life across major social platforms by producing high-impact, platform-native content. From short-form videos and memes to carousels and posts, your work will shape how audiences experience HeyGen online.

Key Responsibilities

• Create engaging, scroll-stopping content including short-form videos, images, text posts, memes, GIFs, and carousels
• Develop platform-native content for X, LinkedIn, Instagram, TikTok, and YouTube
• Turn product features, company updates, and cultural trends into compelling social narratives
• Apply social media marketing best practices to maximize reach and engagement
• Collaborate with marketing, design, product, engineering, and content teams
• Monitor trends, test new formats, and identify emerging platforms
• Work quickly, iterate often, and maintain high creative standards
• Support broader marketing initiatives when needed

What We’re Looking For

• A strong portfolio that demonstrates exceptional social content creation
• Deep expertise in at least one major platform or content format
• Strong understanding of social trends, memes, and viral mechanics
• Ability to move fast without compromising quality
• Clear instincts for what works on social—and why
• Strong communication and community engagement skills
• Comfortable using AI tools and excited to integrate HeyGen into your workflow

What You Can Expect

• A fast-moving, culture-driven social team
• Creative freedom to experiment and push boundaries
• Collaboration with a highly skilled marketing and creative team
• Opportunity to help define a category in the AI content space

What HeyGen Offers

• Competitive compensation based on experience and specialization
• Multi-month contract with potential for extension
• Inclusive, innovative, and forward-thinking work environment
• Opportunity to grow your personal brand while shaping a global AI company