Centralreach: Director, AI Product Development at innovative technology | Aba, Nigeria

Job Description

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Marketing Executive at BAT Computer Technologies | Nigeria

BAT Computer Technologies Limited is a leading Technology Systems Integration company in Nigeria, boasting extensive expertise in the Design, Installation, and Integration of Digital Networks, Telecommunication Systems, and e-business solutions. As a company licensed by the Nigerian Communications Commission (NCC) for telecommunications deployment and installation services, we are seeking a dynamic and results-oriented Marketing Executive to join our growing team in Nigeria.

Job Overview

The Marketing Executive will be instrumental in developing and executing innovative marketing strategies to enhance brand visibility, drive lead generation, and support the sales objectives of BAT Computer Technologies within the Nigerian market. This role requires a strategic thinker with a strong understanding of the technology landscape and a proven ability to engage diverse client segments.

Key Responsibilities

• Develop and implement comprehensive marketing plans aligned with business goals.
• Conduct market research to identify trends, opportunities, and competitive insights.
• Manage and execute digital marketing campaigns across various platforms (SEO, SEM, social media, email).
• Create compelling marketing collateral, presentations, and content.
• Organize and participate in industry events, trade shows, and conferences.
• Nurture leads and collaborate closely with the sales team to ensure effective conversion.
• Monitor and report on marketing campaign performance and ROI.

Requirements

• Bachelor’s degree in Marketing, Business Administration, Communications, or a related field.
• Proven experience as a Marketing Executive or similar role, preferably within the technology sector in Nigeria.
• Strong understanding of digital marketing principles and tools.
• Excellent written and verbal communication skills.
• Proficiency in market analysis and strategic planning.
• Ability to work independently and as part of a team.

What We Offer

• Opportunity to work with a reputable and growing technology company.
• A collaborative and dynamic work environment.
• Exposure to cutting-edge technology solutions.
• Opportunities for professional development and career advancement.
• Competitive remuneration package and benefits.